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Book Summary

John BichelmeyerJohn Bichelmeyer dispensed much more than ground beef and bacon to his customers. A man with only an eighth-grade education and the father of 10 children, he offered rare, heartfelt wisdom and compassion to his clientele, friends and family that came from the heart.

Now, his daughter, Mary B. Lucas, B.D., tells the story of how she earned her B.D. (which stands for “Butcher’s Daughter”) by spending hours at the butcher-block table in the family kitchen, listening to her father’s stories about how he achieved success by making deep connections with the people around him. In turn, Mary used her father’s advice to find the passion and perseverance to rise to the top of the staffing industry.

As John used to say, “Remember to put the ‘comeback sauce’ on everyone you meet.” In Lunch Meat & Life Lessons: Sharing a Butcher’s Wisdom, Mary offers a healthy dose of that sauce, which will empower everyone who reads this book to reach their full potential.


“Laced with the wisdom and insight that only comes through experience, this book beautifully exemplifies the unbreakable bond between father and daughter.”
—Stephen R. Covey, author, The 7 Habits of Highly Effective People and The 8th Habit: From Effectiveness to Greatness


"Mary Lucas's wonderful tribute to her father shows that love is the most important legacy we can ever leave."
—Ken Blanchard, co-author of The One Minute Manager and Leading at a Higher Level


“I knew John Bichelmeyer and he lived every word of his own advice. He was a fine butcher, a loving father and a caring and committed man. An excellent tribute.”
—George Brett, Kansas City Royals baseball legend, American League MVP, MLB Hall of Famer and father of three


“It has that down-home, small-town, well-led, hard-working, family-oriented, mid-America feel. You conjure up a world that many of us are longing for and make it tangible, as though it’s our past reaching out to us, reminding us, reassuring us.”
—Larry Leichman, owner, Arbor Books, Inc.


“Fantastic! I was really taken by the philosophies of the butcher…In fact, I am going to be using some of your material in my speech at our sales meeting in Colorado next week for about 500 of our people.”
—David M. Lockton, chairman, Lockton Companies


“I rarely get emotional when reading a book, but this one ‘got’ me. The Butcher’s Wisdom helped me realign my values, not only in my personal life but in my career. The lessons shared are incredibly applicable in my business, especially in how my associates handle client services.”
—Tim Donnelly, founder and president, SoftVu, LLC


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